Sound familiar?
Software development challenges that stall startups
The delivery, quality and scaling blockers that hold back growing teams — especially when working with offshore or generalist engineers.
Slow delivery & missed deadlines
Named delivery leads, clear roadmaps and a two-week sprint rhythm that ensures predictable demos every cycle.
Fragile architecture & tech debt
We stabilise core systems with modular architecture, test coverage, infra-as-code and observable pipelines.
Quality risk & regressions
Automated testing, CI/CD and feature flags to ship safely and roll back fast when anything goes wrong.
Hiring & slow onboarding
Fractional squads and senior consultants who embed with your team and prioritise knowledge transfer from day one.
Your competitors are already AI-native
Teams using AI-native tooling are shipping features 3–5× faster. Without AI embedded across your SDLC, you're competing at a structural speed disadvantage — and the gap is widening.
What we offer
Software development across product, platform, AI and operations
Seven capability areas packaged for startup needs — from early product to production scale.
AI-assisted software delivery
Our engineers ship 3–5× faster using AI-native tooling — Cursor for code generation, v0.dev for UI scaffolding and GitHub Copilot throughout. You get the same senior oversight, at startup velocity.
- Cursor, v0.dev & GitHub Copilot in every project
- AI-assisted code review & test generation
Full-stack product engineering
React/Next.js, modern frontend patterns, server-side rendering and performant, accessible UIs built to production standard.
- Component library & accessibility baseline
- CI pipelines & performance optimisation
Platform & cloud architecture
Kubernetes, infra-as-code, cost optimisation and scalable patterns for single or multi-tenant platforms on AWS, GCP or Azure.
- Terraform / Pulumi templates
- Autoscaling, observability & SRE playbooks
API & integrations
Robust API design, event-driven architecture and secure integrations with third-party services and payment gateways.
- REST / GraphQL & webhook patterns
- Async processing & message queues
Quality engineering & automation
TDD, E2E automation, contract testing and performance benchmarking to reduce regressions and release with confidence.
- Automated test suites & load testing
- CI integration & quality gates
Team augmentation & managed delivery
Embed senior engineers or build a managed squad to run your roadmap end-to-end with full ownership and handover.
- Named delivery lead & weekly demos
- Onboarding checklist & knowledge transfer
Modernisation & replatforming
Refactor, replatform or migrate legacy systems with minimal downtime, clear rollback plans and phased delivery.
- Risk analysis & migration runbooks
- Phased rollout & testing strategy
AI-native delivery
AI embedded across every phase of the SDLC
From planning through to live operation — AI is embedded at every stage. You get senior engineering judgement at 3–5× the delivery speed, with nothing left to chance.
01 / Planning
AI-assisted planning
User stories, sprint estimates and risk flags generated from your spec — before a line of code is written.
02 / Design
AI-accelerated design
Architecture decisions, UI scaffolding and component specs drafted at speed — architecture validated before build.
03 / Development
AI pair programming
Engineers code in Cursor with full codebase context — 3–5× faster delivery without compromising quality or oversight.
04 / Verification
AI test & review
AI-generated tests, automated E2E coverage and AI-first code review on every PR — before senior sign-off.
05 / Deployment
AI-assisted CI/CD
Pipeline generation, feature-flag rollouts and rollback plans — shipping confidently with AI-generated docs at handover.
06 / Operation
AI observability
Log analysis, anomaly detection and incident triage — AI surfaces issues before your users do.
How we work
A software delivery model built for startups
Lightweight, transparent and predictable — from first conversation to production deployment.
Discover
Technical review, risk analysis and a prioritised backlog — agreed before a single line of code is written.
Plan
Sprint planning, definition of done and success metrics defined upfront so every stakeholder is aligned.
Build
Two-week sprints with CI/CD, code reviews and regular demos. You see progress every single sprint.
Operate
Monitoring, incident response and continuous improvement — or clean handover to your in-house team.
What you receive
Tangible deliverables at every stage
No black boxes. Every engagement produces concrete outputs your team can own and extend.
Discovery & technical review
- One-page technical audit & quick wins
- Risk register & architecture diagram
- Prioritised roadmap with estimates
MVP & product delivery
- Production-ready codebase with CI/CD
- Automated tests, feature flags & monitoring
- Post-launch 2-week support window
Team & operations
- Senior-led squad & onboarding docs
- Weekly status & demo cadence
- Knowledge transfer materials
Outcome-based pricing
Tell us the outcome.
We'll price to it.
Fixed base fee to deliver. Variable fee paid only if the metric lands — we carry that risk.
Outcomes we price to
Baseline and target agreed during scoping. Measured at 60–90 days post-delivery using your own data.
Technology
Modern software development stack, proven practices
We work across the stack you need — and we won't force a technology choice that doesn't fit your context.
Frontend
Backend & API
Cloud & Infrastructure
Quality & Observability
Engagement models
Clear pricing to fit your stage
We agree on the engagement model upfront — no surprises on billing, no ambiguity on scope.
Free tool Estimate your MVP cost before the call →Fixed price
Technical review
30-minute discovery call followed by a one-page technical audit and quick wins delivered within 48 hours.
Time-boxed
Pilot / PoC
4–8 weeks to validate architecture and deliver a minimal, testable product slice — fixed scope and fixed price.
Monthly retainer
Managed delivery
Senior-led squad billed monthly with a capped sprint budget. Build-Operate-Transfer (BOT) available on request.
Scoping a new build?
Get a ballpark on your MVP cost before committing to a call.
Explore more
Related services
Let's talk
Book a free 30-minute discovery call
Tell us about your product, your team and where you're stuck. We'll tell you honestly whether and how we can help.
- No obligation — just a conversation
- Scoping proposal within 48 hours
- Can start within 2 weeks of sign-off
Not ready to book? Browse the Playbook first →